The Startup Guy

Perspectives of an Entrepreneur from the Indian Startup Trenches.

Category: I Fix

I Fix Chennai: Coming Diwali, We are lighting up the city.

You know, we’ve been talking about one cultural activity to bring out the exuberance of this city and how united people can be together in certain things. I think we have an opportunity for that. Diwali is coming. Most folks will be at home watching TV all day long and from the experience of previous [...]

3:11. Chennai, a snapshot in time.

Life goes on. But imagine making a repository of life around, a snapshot in time, through the eyes and lenses of a multitude people on a certain instant of the flow of time itself. On November 3rd, at 3:11pm, whereever you are (within the boundaries of Chennai), reach for the closest thing that can click [...]

I Fix, Goes National

I am quite impressed at the way people have taken this simple concept and have chosen to run with it. As skeptical as most folks were, our third campaign had about 30+ people who were out on the roads fixing one of the issues that this city (Chennai) faces – potholes on city roads. There [...]

The Hockey Strike. The Story of a Brand.

Well, Ladies and gentlemen, if we thought that we never would see India win a World cup in India in our lifetime, we were so wrong. We are, it seems, the new champions when it comes to Twenty 20 Cricket. I must say, it was an impressive display of determination, nerve-wrecking tension and success. Not [...]

I Fix Chennai. Campaign Update.

There is a verse in the bible that says, If Two people on Earth agree on something… it shall be done. Not one, two or five, but 17 people were out on a night – when there was an India-Pakistan match going on, to fix potholes. I couldn’t have been much more assured and confident [...]