The Startup Guy

Perspectives of an Entrepreneur from the Indian Startup Trenches.

Category: Uncategorized

Befriend an Investor.

When should you go meet an investor, say hello and buy him a cup of coffee? Anytime, and hopefully at a time when you arent bootstrapping a company. An entrepreneur in residence today asked me how come most companies in the valley, and even a few companies here in India manage to raise millions of [...]

How do you Measure a Startup?

For the longest time, people used to postpone the act, art or call it science of putting some numbers to a company to the point when it was time to raise funds – mostly in the growth stage, or in the exit stage. We all know that the numbers associated with a startup during the [...]

Build to Last: Follow the Old Fashioned way.

During a recent flight trip, I was mulling over what it would possibly take to build a company that lasts. I donno, call me weird or plan simple narcissistic, but I’d like to build a company that is around till I am, or even beyond. I meet plenty of folks, especially within the entrepreneurial community [...]

The Buzzing of the Ad and the Television World.

‘Brand Equity’ seems to be a much spoken word these days. As per a recent report by the Economic times, India is the third largest economy when it comes to the advertisement industry, pushing China to become the fourth in time of scale and the cash-flow that is pouring in into that segment of the [...]